8 Essential Tactics To Grow A YouTube Channel (with Calum Russell)

8 June 2022 5:00 pm Online Career Change , Digital Marketing
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YouTube has always been a fantastic source of entertainment, but did you know it’s also staking its claim as an essential tool for digital marketers.

But why now?

For starters, YouTube is the second most-visited site on the web—and for the majority of people, video is the number one source of information.

For these reasons, it’s an ideal channel to market and advertise your brand, products and company culture—what’s more, we have a fantastic LIVE event recording to whet your video appetite!

Calum Russell, CareerFoundry’s very own YouTube maestro, shares his insights and knowledge on creating content on YouTube.

Calum details 8 essential tactics you need to start doing to scale and operate a successful YouTube channel.

If you’re thinking about a career in digital marketing, this event is definitely for you.

If you’re keen to try a digital marketing class to see how it suits you, check out CareerFoundry’s free 5-day course.

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LIVE Interview YouTube

Featured presenters

Calum Russell

Calum Russell

Video Team Lead at CareerFoundry

Calum is the Video Team Lead at CareerFoundry, responsible for scaling the company’s in-house video capabilities. He has been working in video content marketing for over 3 years now, and recently career changed into marketing.

Calum is the channel owner of CareerFoundry’s growing YouTube channel, developing video content, brand awareness and lead generation through frequent video publications. He previously worked at design consultancy AJ&Smart where he developed and grew the YouTube channel to well over 155K subscribers—developing an engaged and established community and audience.