
{"id":19090,"date":"2022-10-17T15:42:08","date_gmt":"2022-10-17T13:42:08","guid":{"rendered":"https:\/\/careerfoundry.inbearbeitung.de\/en\/?p=19090"},"modified":"2023-01-06T13:43:50","modified_gmt":"2023-01-06T12:43:50","slug":"product-roadmap-guide","status":"publish","type":"post","link":"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/product-management\/product-roadmap-guide\/","title":{"rendered":"The Complete Product Roadmap Guide: How to Create One + Examples"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Creating and maintaining a successful product is no mean feat. It involves balancing a product\u2019s strategic aims with the needs of its end users, as well as the expectations of internal stakeholders. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Successfully juggling these tasks requires a solid plan. And this is where product roadmaps have a vital role to play.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A product roadmap is a powerful tool that allows <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/product-management\/what-does-a-product-manager-do\/\" target=\"_blank\" rel=\"noopener\">product managers<\/a> to outline a project\u2019s development. It provides oversight of an ongoing project and is the basis upon which time, budget, and resources are assigned to get things done.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But what exactly does a product roadmap look like? How would you go about creating one? In this post, we\u2019ll answer all your burning questions. When you\u2019re finished reading, you should have everything you need to get started with this vital product management tool.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019ll cover:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><strong><a href=\"#what-is-a-product-roadmap\">What is a product roadmap?<\/a><\/strong><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><strong><a href=\"#types-of-product-roadmap\">Types of product roadmap<\/a><\/strong><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><strong><a href=\"#product-roadmap-examples\">Product roadmap examples\u00a0<\/a><\/strong><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><strong><a href=\"#how-to-create-a-product-roadmap\">How to create a product roadmap<\/a><\/strong><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><strong><a href=\"#where-to-find-product-roadmap-templates\">Where to find product roadmap templates<\/a><\/strong><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">So without any further fuss, let\u2019s dive right in, shall we?<\/span><\/p>\n<h2 id=\"what-is-a-product-roadmap\"><span style=\"font-weight: 400;\">1. What is a product roadmap?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A high-level, strategic tool, a product roadmap is used to describe the vision and direction of a product or service. It outlines the product\u2019s envisioned features and functions and the expected time period over which these will be delivered.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A product roadmap aims to communicate a common strategy and direction to an organization\u2019s stakeholders. Because they are comparatively high-level (as opposed to strategy documents, which focus on the granular tasks required during product development) product roadmaps are much more flexible and agile. This means they adapt well to change. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">A roadmap usually summarizes product development over roughly 12-18 months and uses clear visuals to display the following elements:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Product vision:<\/b><span style=\"font-weight: 400;\"> The product vision is a clear, concise statement articulating the overarching goals of your product. It should be ambitious but achievable\u2014something that everyone on the product development team can rally behind.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Goals\/objectives:<\/b><span style=\"font-weight: 400;\"> Objectives outline what the product is trying to achieve. They typically comprise a list of statements aligned with the company\u2019s overall strategy. To ensure they are meaningful, they sometimes follow the project management mnemonic &#8220;SMART&#8221;. This stands for <strong>s<\/strong>pecific, <strong>m<\/strong>easurable, <strong>a<\/strong>ttainable, <strong>r<\/strong>elevant, and <strong>t<\/strong>ime-bound.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Initiatives: <\/b><span style=\"font-weight: 400;\">The initiatives describe (at a high level) the cross-functional projects that need to take place to meet the product roadmap\u2019s objectives. While these won\u2019t go into detail, they\u2019re nevertheless useful for providing different team members with oversight of their project responsibilities.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Timeline: <\/b><span style=\"font-weight: 400;\">The timeline is a visual representation of the product roadmap. It should outline when each initiative starts and finishes. It\u2019s often color-coded to make it easier to identify the different categories.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Dependencies: <\/b><span style=\"font-weight: 400;\">The visual timeline often highlights a project\u2019s dependencies. This is a list of tasks that need completing before the next stage begins. For instance, you might need to develop a particular software component before creating the features that rely on that component.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In addition to these core elements, a product roadmap may contain strategy details and product backlogs (a list of desired second or third-phase features that help prioritize future development). However, this starts to spill over into &#8220;strategy document&#8221; territory.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For clarity, it helps to think of the roadmap as the &#8220;what&#8221; of a product, i.e. what is required to achieve your objectives. Meanwhile, strategy documents will detail the &#8220;how&#8221; of a product, i.e. the specific technical, design, and project management tasks required to produce and roll the product out. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Although separate, <strong>a product roadmap and strategy documents will impact one another.<\/strong> The lines between the two are often a little blurred.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-19118 size-full\" src=\"http:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/product-roadmaps-are-key-to-a-successful-project.jpeg\" alt=\"A product manager meets with their team in an office to go over a product roadmap.\" width=\"1200\" height=\"558\" title=\"\" srcset=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/product-roadmaps-are-key-to-a-successful-project.jpeg 1200w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/product-roadmaps-are-key-to-a-successful-project-300x140.jpeg 300w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/product-roadmaps-are-key-to-a-successful-project-1024x476.jpeg 1024w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/product-roadmaps-are-key-to-a-successful-project-768x357.jpeg 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<h3><span style=\"font-weight: 400;\">Why is a product roadmap important?<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You might be wondering: is a product roadmap really necessary? Can I just focus on the strategy documents? <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In short, a product roadmap is very much required. It\u2019s vital for the following reasons:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It helps ensure that everyone is working towards the same goal<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It keeps product teams focused on which aspects of the project are most important<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It helps the product manager prioritize features, tasks, and release timings<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Because it changes as product development progresses, it\u2019s a concise way of keeping stakeholders updated on progress<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It\u2019s essential for tracking and measuring success metrics<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">While strategy documents are more useful for day-to-day project management, a product roadmap is a fundamental reference tool. In short, you can\u2019t do without one!<\/span><\/p>\n<h2 id=\"types-of-product-roadmap\"><span style=\"font-weight: 400;\">2. Types of product roadmap<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">There are many product roadmaps available, each targeted at different audiences, activities, and projects. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Most are for internal audiences, like product development, executive, sales, and marketing teams. Others are for external communications, helping keep consumers informed about upcoming releases.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this section, we focus on internal product roadmaps, as these are most important from a <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/product-management\/what-is-product-management\/\" target=\"_blank\" rel=\"noopener\">product management point of view<\/a>. Here are some common ones you might encounter:<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Release roadmap<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A release roadmap provides an overview of upcoming software releases. It&#8217;s used as an internal guide and keeps stakeholders updated on a product\u2019s progress. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It typically includes dates for each release and may be organized by date, product, or project. It also contains descriptions of each feature and whether it is in development, testing, or ready for release.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Technology roadmaps<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Technology roadmaps outline the major technological milestones required to complete a new product release. It\u2019s usually aimed at production and development teams. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The milestones may align with an organization\u2019s external objectives (such as providing particular customer features) or internal goals (such as deploying a company\u2019s IT strategy).\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Marketing roadmaps<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A marketing roadmap is a guidance tool used to inform engineering, project, development, or sales teams about product-related marketing activities. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It typically includes a brief description of the product, the target market, and a schedule of planned marketing activities and objectives. For instance, it might include a timeline of digital campaigns and their goals. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">While typically created by marketing teams and product managers, the marketing roadmap helps keep wider teams informed about their input into the marketing journey.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Portfolio roadmaps<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">While individual projects always have a dedicated roadmap, a portfolio roadmap captures the strategy and objectives for a broader suite of products. This suite of products is known as a product portfolio or more commonly a <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/product-management\/what-is-a-product-mix\/\" target=\"_blank\" rel=\"noopener\">product mix<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Used as a decision-making framework, it helps determine which products to invest in and how to prioritize them. While all product roadmaps should be regularly reviewed and updated, this is particularly important for portfolio roadmaps. That\u2019s because they contain a complex constellation of projects, each with its own dependencies and product management team.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> Keeping the roadmap updated ensures each of these teams\u2014who may otherwise work in isolation\u2014can better coordinate their planning.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Strategy roadmap<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Many organizations use specific strategy roadmaps to outline their upcoming plans. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">While a product roadmap contains plans for selected products or services, a strategy roadmap contains broader activities. This includes changes to an organization&#8217;s structure and processes, not just those to its products and services. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">While not aimed exclusively at products, a strategy roadmap often includes product planning or feature updates.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Other product roadmaps are available, often customized to an organization\u2019s project processes. However, these are the key categories to be aware of.<\/span><\/p>\n<h2 id=\"product-roadmap-examples\"><span style=\"font-weight: 400;\">3. Product roadmap examples<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">We\u2019ve covered the theory, but what does a product roadmap look like in practice? Here are three examples of how they can be applied in the real world.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Goal-based product roadmap\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The following roadmap uses a goal-based approach to keep everyone focused on the most vital aspects of product development.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> Namely, the goals, the features that are being developed, and the key performance indicators that will measure their success:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-22579 size-full\" src=\"http:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_1.png\" alt=\"Example of a goal-oriented product roadmap.\" width=\"2400\" height=\"2474\" title=\"\" srcset=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_1.png 2400w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_1-291x300.png 291w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_1-993x1024.png 993w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_1-768x792.png 768w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_1-1490x1536.png 1490w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_1-1987x2048.png 1987w\" sizes=\"auto, (max-width: 2400px) 100vw, 2400px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">By excluding specific development tasks, this kind of roadmap allows product managers and teams more flexibility in reaching their goals. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Goal-based roadmaps are often used for agile projects. Agile is an iterative approach to software development that divides projects into short time periods, known as sprints. Learn more about it in our full guide to <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/product-management\/agile-product-management\/\" target=\"_blank\" rel=\"noopener\">Agile product management<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Goal-based roadmaps are ideal here, as they are more flexible and adaptable to change. And because they don\u2019t prescribe specific processes that need following, they allow for more innovation.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Gantt product roadmap\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">On complex projects, many product managers prefer a timeline-based approach to product roadmaps. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is particularly useful for projects that must meet certain development standards, or for managing portfolios of products that have many interdependencies. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">A Gantt chart product roadmap is ideal here. It provides a visual timeline of the dependency of relationships between different project activities. It&#8217;s more prescriptive than a goal-based roadmap.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-22580 size-full\" src=\"http:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_2.png\" alt=\"An example of a Gantt product roadmap chart.\" width=\"2400\" height=\"1904\" title=\"\" srcset=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_2.png 2400w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_2-300x238.png 300w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_2-1024x812.png 1024w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_2-768x609.png 768w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_2-1536x1219.png 1536w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/01.2023_Product_Roadmap_Graphic_2-2048x1625.png 2048w\" sizes=\"auto, (max-width: 2400px) 100vw, 2400px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This sample slide shows how development, pre-production, production, and post-production tasks impact one another. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this case, it\u2019s also possible to drill down and include specific tasks within each project phase, but this is up to you. How detailed your Gantt product roadmap is will depend on your preferences and the complexity of your project.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Feature product roadmap\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">While feature roadmaps don\u2019t always have detailed timelines, they are useful for communicating how a product is expected to evolve. A feature roadmap keeps production teams focused on high-level tasks.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-19100 size-full\" src=\"http:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/feature-product-roadmap-example.png\" alt=\"A screenshot of a feature product roadmap example.\" width=\"1104\" height=\"634\" title=\"\" srcset=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/feature-product-roadmap-example.png 1104w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/feature-product-roadmap-example-300x172.png 300w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/feature-product-roadmap-example-1024x588.png 1024w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/feature-product-roadmap-example-768x441.png 768w\" sizes=\"auto, (max-width: 1104px) 100vw, 1104px\" \/><\/p>\n<p><em>Source: <a href=\"https:\/\/roadmunk.com\/roadmap-templates\/feature-roadmap\" rel=\"noopener\"><span style=\"font-weight: 400;\">Roadmunk<\/span><\/a><\/em><\/p>\n<p><span style=\"font-weight: 400;\">As this example shows, a features roadmap breaks product development into timelines, but these are not as specific as those on a Gantt chart. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The main thing is that the sections are color-coded, keeping relevant details clear at a glance. In this case, the chart categorizes different feature types and prioritizes the essential ones in order of delivery, from left to right.<\/span><\/p>\n<h2 id=\"how-to-create-a-product-roadmap\"><span style=\"font-weight: 400;\">4. How to create a product roadmap<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Many activities are involved in devising a product roadmap. If you\u2019re new to product management and want to create your first roadmap, here are some tips to get you started:<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Step One: Put together a multidisciplinary product team<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Before creating the roadmap, you\u2019ll need to put together a cross-disciplinary team. This can include senior management and anyone involved directly in the product\u2019s development. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Naturally, team size will depend on the product you\u2019re producing and your available resources. If you work in a small organization, your team may include all those involved in the project. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you work in a larger organization, you might want to include representatives from each discipline, e.g. development, testing, sales, etc. As the product manager, your responsibility is to guide discussion and maintain project oversight.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Define your product vision<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Once your product development team is in place, the next step is to define your product vision. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In many ways, this is the trickiest aspect of creating a product map. Your vision should be a short statement of intent that aligns with the organization\u2019s corporate goals. However, it also needs to deliver for your target audience. Finally, it must get buy-in from all team members. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your product vision should be:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Concise<\/b><span style=\"font-weight: 400;\">: Keep it as to the point as possible. Ideally, a sentence or two.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Specific<\/b><span style=\"font-weight: 400;\">: Be clear about what your objective is. Stay focused.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Aspirational<\/b><span style=\"font-weight: 400;\">: Don\u2019t play it too safe\u2014stretch what your team can achieve.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Actionable<\/b><span style=\"font-weight: 400;\">: Balance aspiration with realism about what is actually doable.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Finally, your product vision should have clear boundaries. Where does your vision begin and end? There is no space for ambiguity. Keep everyone focused on the task at hand.<\/span><\/p>\n<h4><span style=\"font-weight: 400;\">What is involved in defining your vision?<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">While your product vision is a short statement, it requires a lot of input from your team. For example:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/digital-marketing\/how-to-become-a-digital-marketer\/\" target=\"_blank\" rel=\"noopener\">marketing representative<\/a> might offer insight into your target audience, their needs, pain points, and how best to differentiate your product from competitors.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/what-does-a-ux-designer-actually-do\/\" target=\"_blank\" rel=\"noopener\">designer<\/a> will help determine the product\u2019s specific features and what they should ideally do to support your customers and corporate goals.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/web-development\/what-does-a-web-developer-do\/\" target=\"_blank\" rel=\"noopener\">web or software developer<\/a> will offer clear guidance on what is practically achievable against the design plan, and how long it should take to achieve each development milestone.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Finally, a leadership representative will likely have to sign off on the finished product vision to ensure they are happy with it.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Alongside ticking off all these requirements, your vision should be something every team member can sign up for and invest in.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Step Two: Create your product map<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Once your team has agreed on a product vision, the next step is to pull all their input into a coherent product roadmap. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is where your upfront discussions will come in handy, as you will already be able to define the different disciplines\u2019 project responsibilities.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The creation and maintenance of the product roadmap fall to the product manager. It should be high-level while answering key questions:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What goals do you need to put in place to achieve your vision?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What specific steps must be taken to achieve these goals, and by which teams?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What metrics are required to track to measure your product\u2019s success? Examples of metrics could be <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/product-management\/what-is-aarrr\/\" target=\"_blank\" rel=\"noopener\">AARRR (Pirate Metrics)<\/a><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How will you gather these metrics?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Will you create a prototype for your product? If so, what features will it test?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What timelines and dependencies do the team need to be aware of?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The list can go on, and considerations will vary depending on the product or suite of products you\u2019re creating. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s ultimately down to each team member to act as an expert advisor, ensuring your strategy meets everyone\u2019s needs, from <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/data-analytics\/business-systems-analyst\/\" target=\"_blank\" rel=\"noopener\">business analysis<\/a> to <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/the-difference-between-ux-and-ui-design-a-laymans-guide\/\" target=\"_blank\" rel=\"noopener\">UX\/UI design<\/a> and technical development.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your end product map will be a relatively detailed visual timeline of the product development cycle. This includes design and development tasks, including deadlines, budgets, and dependencies.<\/span><\/p>\n<p><b>But remember:<\/b><span style=\"font-weight: 400;\"> This is a working document and isn\u2019t set in stone. Regularly revisit your product roadmap to ensure it\u2019s on track. If budgets shift or the project scope changes, adjust your roadmap accordingly.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Step Three: Share your product roadmap<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Finally, you\u2019ll need to ensure that everyone involved in the product development process understands the roadmap and their responsibilities. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Share the roadmap with your immediate team, broader stakeholders, and if appropriate, your customers. Make sure they all understand their responsibilities and field any questions they might have. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">As you learn more about your market or the development lifecycle, you may need to update your roadmap and keep stakeholders informed. It helps to store it in a central location where anybody can access the changes.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-19120 size-full\" src=\"http:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/getting-buy-in-from-stakeholders-is-key-to-the-success-of-a-product-roadmap.jpeg\" alt=\"A product manager explains a product roadmap to a designer on a desktop computer.\" width=\"812\" height=\"600\" title=\"\" srcset=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/getting-buy-in-from-stakeholders-is-key-to-the-success-of-a-product-roadmap.jpeg 812w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/getting-buy-in-from-stakeholders-is-key-to-the-success-of-a-product-roadmap-300x222.jpeg 300w, https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-content\/uploads\/2022\/10\/getting-buy-in-from-stakeholders-is-key-to-the-success-of-a-product-roadmap-768x567.jpeg 768w\" sizes=\"auto, (max-width: 812px) 100vw, 812px\" \/><\/p>\n<h2 id=\"where-to-find-product-roadmap-templates\"><span style=\"font-weight: 400;\">5. Where to find product roadmap templates<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Devising a product roadmap is a key part of a product manager\u2019s role. But it\u2019s far from their only responsibility. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Creating and maintaining spreadsheets, managing budgets, and tackling other project management tasks are time-consuming. Fortunately, there are many places where you can find product roadmap templates to streamline the process for you.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are five to get you started:<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Smartsheet<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Smartsheet is a software-as-a-service (SaaS) collaboration and work management tool. It offers many<\/span><a href=\"https:\/\/www.smartsheet.com\/free-product-roadmap-templates-smartsheet\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">free product roadmap templates<\/span><\/a><span style=\"font-weight: 400;\">. Available in Excel, Word, and PowerPoint,\u00a0 these templates cover everything from sprint roadmaps to roadmaps for Enterprise IT, consulting, and more.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">ProductPlan<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">ProductPlan is a popular roadmap platform that also offers<\/span> <a href=\"https:\/\/www.productplan.com\/templates\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">their own free templates<\/span><\/a><span style=\"font-weight: 400;\">. They have templates available across product management, marketing, engineering, and IT. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">These range from UX\/UI roadmaps to DevOps and more. You will have to sign up for a trial to access these product roadmap templates.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Roadmunk<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Roadmunk is another online software provider designed to help create and share visual product roadmaps that your entire team can collaborate on. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sign up for a trial and Roadmunk offers <a href=\"https:\/\/roadmunk.com\/guides\/7-product-roadmap-templates\/\" target=\"_blank\" rel=\"noopener\">several free templates<\/a> for various development methodologies<\/span> <span style=\"font-weight: 400;\">including <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/product-management\/what-is-scrum\/\" target=\"_blank\" rel=\"noopener\">Scrum<\/a>, lean and agile<\/span><span style=\"font-weight: 400;\">. They come with excellent user guides.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Aha!<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Aha! provides SaaS tools that allow organizations to devise strategies, share ideas, plan, build and launch new products. Sign up for a free trial and you can explore<\/span><a href=\"https:\/\/www.aha.io\/roadmapping\/guide\/templates\/product-roadmap\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">over a dozen different product roadmap templates<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Trello<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The collaborative project management tool, Trello, is built on a <\/span><a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/product-management\/kanban-vs-scrum\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Kanban-style<\/span><\/a><span style=\"font-weight: 400;\"> project management methodology (Kanban being a popular agile and DevOps software framework). Sign up for a free trial to access <\/span><a href=\"https:\/\/trello.com\/templates\/product-management\/product-roadmap-template-FrbAJsbH\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">their ideas, planning, research, and design templates<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Even if you choose to design and manage your own roadmap from scratch, exploring some of these templates will certainly help provide some much-needed inspiration.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">6. Next steps<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">There we have it, product roadmaps 101!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this post, we\u2019ve explored everything you need to know about product roadmaps. You should now be able to create a compelling one for your business. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Start by understanding the needs of your customers and broader team. Then, build your product roadmap and share it with your stakeholders. Finally, you\u2019ll be ready to devise a more detailed strategy document and start working towards your product goals.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you found this topic interesting and want to learn more about a career as a product manager, why not<\/span><a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/short-courses\/become-a-product-manager\/?popup-tracking=blog-inline-PM\"> <span style=\"font-weight: 400;\">sign up for this free Product Management for Beginners course<\/span><\/a><span style=\"font-weight: 400;\">?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alternatively, check out the following guides to learn more:<\/span><\/p>\n<ul>\n<li><strong><a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/product-management\/product-management-process\/\">What&#8217;s the Product Management Process? The 7 Stages Explained<\/a><\/strong><\/li>\n<li><strong><a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/product-management\/product-manager-resume\/\">How to Write a Winning Product Manager Resume<\/a><\/strong><\/li>\n<li><strong><a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/product-management\/product-manager-career-path\/\">What&#8217;s the Typical Product Manager Career Path?<\/a><\/strong><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>A great product roadmap makes a product manager&#8217;s job easy. Learn how to create a one and check out some top product roadmap examples in this beginner&#8217;s guide.<\/p>\n","protected":false},"author":101,"featured_media":19115,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"yes","_lmt_disable":"","footnotes":""},"categories":[55],"tags":[],"class_list":["post-19090","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-management"],"acf":{"homepage_category_featured":false,"cards_inner_programs_lists_left":"","cards_inner_programs_lists_right":"","related_plan_cards":""},"modified_by":"Rash SEO","_links":{"self":[{"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/posts\/19090","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/users\/101"}],"replies":[{"embeddable":true,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/comments?post=19090"}],"version-history":[{"count":4,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/posts\/19090\/revisions"}],"predecessor-version":[{"id":26921,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/posts\/19090\/revisions\/26921"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/media\/19115"}],"wp:attachment":[{"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/media?parent=19090"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/categories?post=19090"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/tags?post=19090"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}