{"id":5062,"date":"2021-01-29T09:00:00","date_gmt":"2021-01-29T08:00:00","guid":{"rendered":"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/uncategorized\/inclusive-ux-research\/"},"modified":"2021-08-03T13:20:01","modified_gmt":"2021-08-03T11:20:01","slug":"inclusive-ux-research","status":"publish","type":"post","link":"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/inclusive-ux-research\/","title":{"rendered":"How to Conduct Inclusive UX Research"},"content":{"rendered":"

UX research has what is arguably the most humanizing effect on the design process<\/a>. UX researchers (or UX designers conducting this research) get in direct contact with users\u2019 needs, goals, pain points, and even the larger context of their lives as that impacts their product experience.<\/p>\n

But what happens when we (unintentionally) exclude the needs of particular users? We end up with a product that is less useful (or entirely unusable) to entire groups of people. So before you launch into your next UX research project<\/a>, here’s a simple solution: make your UX research inclusive.<\/p>\n

In this guide, we\u2019ll give you a brief overview of what UX research is, then dive into what you can do to make your user research more inclusive. Let\u2019s get to it!<\/p>\n

    \n
  1. What is UX research?<\/a><\/li>\n
  2. Why does inclusion matter in UX research?<\/a><\/li>\n
  3. Best practices for making your user research more inclusive<\/a><\/li>\n
  4. UX research: Remote vs. in-person<\/a><\/li>\n
  5. Conclusion<\/a><\/li>\n<\/ol>\n

    Let\u2019s dive in!<\/p>\n

    1. What is UX research?<\/h2>\n

    UX research (or user research) is the study of users\u2019 attitudes, behaviors, needs and pain points. It is a core part of the user experience design process.<\/p>\n

    UX designers and user researchers use qualitative<\/a>\u00a0and quantitative UX research<\/a> methods during the discovery and testing phase of a project to understand target groups, define the problem space, and validate solutions.<\/p>\n

    At the beginning of a project, it\u2019s usually generative research methods like user interviews that allow us to answer research questions like \u201cwho are our users?\u201d, \u201cwhat do they need?\u201d, and \u201c what problems do they experience?\u201d<\/p>\n

    Once we\u2019ve generated ideas and prototyped solutions, we then use evaluative research methods (like usability testing) to verify if what we designed allows users to achieve their goals with ease.<\/p>\n

    Another popular user research tool are surveys, which can give insights on the attitudes of people towards a certain topic at a large scale.<\/p>\n

    Analytics, which is what we get when we track what people do when they visit a website or use an app, allow us to observe the current users\u2019 behavior and spot opportunities for design improvement.<\/p>\n

    To learn more about UX research, check out our UX research career guide<\/a>, read about what it\u2019s like to be a UX researcher<\/a>, and \u00a0watch our introduction to UX research in this video:<\/p>\n