
{"id":5071,"date":"2021-05-06T09:00:00","date_gmt":"2021-05-06T07:00:00","guid":{"rendered":"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/uncategorized\/design-thinking-exercises\/"},"modified":"2021-07-30T13:21:48","modified_gmt":"2021-07-30T11:21:48","slug":"design-thinking-exercises","status":"publish","type":"post","link":"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/design-thinking-exercises\/","title":{"rendered":"5 Design Thinking Exercises Every UX Designer Should Know"},"content":{"rendered":"<p>Design thinking is at the very heart of the <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/the-ux-design-process-an-actionable-guide-to-your-first-job-in-ux\/\" target=\"_blank\" rel=\"noopener\">UX design process<\/a>. And key to the design thinking process is a little activity many of us have been familiar with since grade school: <strong>brainstorming<\/strong>.<\/p>\n<p>Brainstorming is the act of coming up with as many ideas as possible in order to find a solution to a given problem. Simple enough, right? Although it seems simple, brainstorming can be quite difficult for many designers. Here\u2019s why.<\/p>\n<p>Brainstorming is an integral part of design thinking and requires some attention\u2014especially during the ideation phase of the design thinking process.<\/p>\n<p>During this phase, <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/how-do-ux-designers-work-within-a-team\/\">designers work with the rest of the team<\/a> to spark off as many creative solutions as possible. However, many designers\u2019 minds can easily either draw a blank, or come up with so many ideas they feel overwhelmed and lost in the possibilities.<\/p>\n<p>Coming up with innovative and focused solutions quickly takes practice\u2014that\u2019s why we\u2019ve created a list of some of the best design thinking exercises to kickstart your brainstorming. We\u2019ll cover five of the most essential exercises, as well as <strong>how to adapt them for remote collaboration.<\/strong><\/p>\n<p>The techniques we\u2019ll discuss are as follows:<\/p>\n<ol>\n<li><a href=\"#scamper\">SCAMPER<\/a><\/li>\n<li><a href=\"#swot-analysis\">SWOT analysis<\/a><\/li>\n<li><a href=\"#six-thinking-hats\">Six Thinking Hats<\/a><\/li>\n<li><a href=\"#group-sketching-and-brainwriting\">Group sketching and brainwriting<\/a><\/li>\n<li><a href=\"#mind-mapping\">Mind mapping<\/a><\/li>\n<li><a href=\"#final-thoughts\">Final thoughts<\/a><\/li>\n<\/ol>\n<p>These techniques will be sure to enhance your ideation skills and give you plenty of material to work with as you move from ideation to prototyping.<\/p>\n<p>For an introduction to the design thinking process, check out this video presented by me, design expert and mentor Camren Browne. Otherwise, jump straight to the techniques!<\/p>\n<style type=\"text\/css\">.embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; }<\/style>\n<div class=\"embed-container\"><iframe src=\"https:\/\/www.youtube.com\/embed\/Tvu34s8iMZw\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>Ready to learn about these helpful brainstorming methods? Let\u2019s get started.<\/p>\n<h2 id=\"scamper\">1. S.C.A.M.P.E.R<\/h2>\n<p>This easy-to-remember mnemonic was created in 1953 by <a href=\"https:\/\/www.aaaa.org\/timeline-event\/74179\/\" target=\"_blank\" rel=\"noopener\">Alex Osborn<\/a>, co-founder of the international advertising agency BBDO. The <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/scamper-technique\/\" target=\"_blank\" rel=\"noopener\">SCAMPER technique<\/a> works great for creating new products, but is more often used for improving already existing products.<\/p>\n<p>SCAMPER is a <b>mnemonic<\/b>\u2014each letter stands for a process or concept that allows participants to question and test different ideas by looking at them from a different angle. The pneumonic goes like this:<\/p>\n<p><strong>S\u2014Substitute:<\/strong> What element within the product can be swapped with something else and what would happen?<\/p>\n<p><strong>C\u2014Combine<\/strong>: What can be combined and how would this affect the product?<\/p>\n<p><strong>A\u2014Adapt:<\/strong> What aspects of the product can be adapted to a different context and how?<\/p>\n<p><strong>M\u2014Modify:<\/strong> What can be modified to improve the product?<\/p>\n<p><strong>P\u2014Put to other uses<\/strong>: Are there any other uses this product can serve?<\/p>\n<p><strong>E\u2014Eliminate<\/strong>: Is there anything within the product that can be removed to make it simpler?<\/p>\n<p><strong>R\u2014Rearrange or reverse:<\/strong> What can be reversed or rearranged to make this product better?<\/p>\n<p>An easy way to complete the SCAMPER method is to divide your workspace into seven sections and write your answers to each prompt within the section.<\/p>\n<p>To stay focused while performing the SCAMPER technique, you can set the same time limit for each topic and write down as many ideas as you have within that timeframe.<\/p>\n<p>If you\u2019re working in a large group, have participants write their ideas on sticky notes and place them within each section at the end of the allotted time.<\/p>\n<h3 id=\"adaption-for-remote-collaboration\">Adaption for remote collaboration<\/h3>\n<p>This one is simple. <a href=\"https:\/\/mural.co\/\" target=\"_blank\" rel=\"noopener\">Create a Mural<\/a> and set up the different sections of your workspace.<\/p>\n<p>This will give you a strong visual component, and you can \u201csummon\u201d members to different areas of the mural, explain the process, set a timer, and go. Participants can set up text boxes or digital post-its to note down their ideas.<\/p>\n<p>You\u2019ll probably want to use this in combination with your favorite video conferencing tool.<\/p>\n<p><img decoding=\"async\" title=\"SWOT Analysis: Group working together to ideate.\" src=\"\/en\/wp-content\/uploads\/old-blog-uploads\/swotanalysis.jpg\" alt=\"A small group of professionals conduct a SWOT analysis in an office environment\" \/><\/p>\n<h2 id=\"swot-analysis\">2. SWOT analysis<\/h2>\n<p>A SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) is a pretty common technique for entrepreneurs and business founders when analyzing competing organizations and forming their own business model. UX designers may be familiar with SWOT analysis when completing a <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/competitive-analysis-ux\/\">competitive analysis<\/a>. This tool is also great for analyzing and organizing the ways in which your own project can be improved.<\/p>\n<p>To perform a SWOT analysis on your product, all you\u2019ll need is a piece of paper or other writing surface and a pen or marker. Simply divide your workspace into four sections\u2014one for each letter of the acronym\u2014and give yourself or your team a designated amount of time to answer the following questions about your product:<\/p>\n<ul>\n<li><strong>Strengths:<\/strong> What about this product works well? What do you like the most about it?<\/li>\n<li><strong>Weaknesses<\/strong>: What about this product isn\u2019t working well? What do you dislike the most about it?<\/li>\n<li><strong>Opportunities:<\/strong> What opportunities do you see for it to improve? What should it have more of?<\/li>\n<li><strong>Threats:<\/strong> Are there similar products you should be aware of? Who are your competitors and what makes them stand out?<\/li>\n<\/ul>\n<p>Answering these questions can give you and your team a good base of information about your product and how to improve it. The S.W.O.T. analysis is a great exercise to carry out when getting a feel for how you perceive your product, how it compares to similar or competing ventures, and different opportunities for growth.<\/p>\n<h3 id=\"adaption-for-remote-collaboration-1\">Adaption for remote collaboration<\/h3>\n<p>You can easily accomplish this exercise by utilizing online meeting tools like <a href=\"https:\/\/zoom.us\/\" target=\"_blank\" rel=\"noopener\">Zoom<\/a> or <a href=\"https:\/\/whereby.com\/\" target=\"_blank\" rel=\"noopener\">WhereBy<\/a> in combination with online whiteboard\/brainstorming tools like <a href=\"https:\/\/mural.co\/\" rel=\"noopener\">Mural<\/a>\u2014or even a shared Google Doc or <a href=\"https:\/\/gsuite.google.com\/products\/jamboard\/\" target=\"_blank\" rel=\"noopener\">Jamboard<\/a>, depending on how interactive you want the session to be for your team.<\/p>\n<h2 id=\"six-thinking-hats\">3. Six Thinking Hats<\/h2>\n<p>Similar to the SCAMPER method, Six Thinking Hats forces you to look at a problem from many different areas of thought. <a href=\"https:\/\/psicopico.com\/en\/los-seis-sombreros-pensar-edward-bono\/\" target=\"_blank\" rel=\"noopener\">Invented by psychologist Edward de Bono in 1985<\/a>, this exercise forces designers to place themselves into another\u2019s shoes by wearing a different \u201chat.\u201d These \u201chats\u201d are as follows:<\/p>\n<ol>\n<li><strong>White Hat:<\/strong><em>Logic<\/em>\u2014what are the facts and what info do we have?<\/li>\n<li><strong>Yellow Hat:<\/strong> <em>Optimism\u2014<\/em>what\u2019s good right now?<\/li>\n<li><strong>Black Hat:<\/strong><em>Devil\u2019s Advocate<\/em>\u2014what are the risks?<\/li>\n<li><strong>Red Hat:<\/strong> <em>Emotion<\/em>\u2014what does your gut tell you?<\/li>\n<li><strong>Green Hat:<\/strong> <em>Creativity<\/em>\u2014are there other uses or alternatives?<\/li>\n<li><strong>Blue Hat:<\/strong> <em>Management<\/em>\u2014are the rules of the exercise being followed?<\/li>\n<\/ol>\n<p>This brainstorming activity works best with a design team of at least six people but can easily be used by solitary designers as well.<\/p>\n<p>If you\u2019re working with a group, have each participant wear one hat (figuratively, or literally too!) for each session. Each contributor will take on the perspective of the hat they are wearing for the entirety of the brainstorming session.<\/p>\n<p>For instance, if you\u2019re wearing the black hat you\u2019ll be thinking of what could go wrong or why the project might fail. If you\u2019re wearing the green hat, you\u2019ll be trying to find creative ways you can use or improve the product. If working alone, set a designated time to wear each hat until you\u2019ve looked at your project from all six points of view. Be sure to take good notes!<\/p>\n<h3 id=\"adaption-for-remote-collaboration-2\">Adaption for remote collaboration<\/h3>\n<p>Doing this remotely might mean that you can\u2019t ask folks to wear actual hats to coordinate with the one you assign them\u2014but it can still be done in creative ways.<\/p>\n<p>You can take a similar approach here as you would with SCAMPER or SWOT by utilizing a <a href=\"https:\/\/mural.co\/\" target=\"_blank\" rel=\"noopener\">Mural<\/a> or a <a href=\"https:\/\/gsuite.google.com\/products\/jamboard\/\" target=\"_blank\" rel=\"noopener\">Jamboard<\/a> in combination with a chat or video conferencing tool. If you want to simplify, you can just use a tool like <a href=\"https:\/\/miro.com\/\" target=\"_blank\" rel=\"noopener\">Miro<\/a>, which includes brainstorming tools, video chat capabilities, and tool integrations!<\/p>\n<h2 id=\"group-sketching-and-brainwriting\">4. Group sketching and brainwriting<\/h2>\n<p>These brainstorming techniques recruit the combined creative power of multiple designers to produce an exponential amount of innovative ideas. As the name suggests, group sketching and brainwriting are great methods to use when working with many members of a design team but they can be adapted for remote designers as well.<\/p>\n<h3 id=\"group-sketching\">Group sketching<\/h3>\n<p>To perform a group sketching section, you and the members of your design team will agree upon the subject you are trying to create or expand upon. This could be an onboarding screen, a logo, or maybe a webpage.<\/p>\n<p>Each participant will start with their own piece of paper and a writing tool. Set a timer for 2-3 minutes and let each member sketch their own idea for the product. Once the time is up, every participant passes their paper to another member who then adds their own ideas to the page. This continues until each participant has had a chance to add to every original sketch.<\/p>\n<p>Working alone? Try performing a Crazy 8\u2019s exercise where you create 8 different versions of your design (ie. a wireframe, mockup, logo etc.) and then stepping away from your work for a few minutes. After a short break, revisit your designs with a fresh mind and try adding to or revising each creation as you would in the group sketching exercise above.<\/p>\n<h3 id=\"brainwriting\">Brainwriting<\/h3>\n<p>Brainwriting is a brainstorming technique that is very similar to group sketching. But instead of sketching out a screen or product design, participants are simply writing their ideas down on a sheet of paper. Once the time is up, they pass their ideation notes on to the following team members who then add their own ideas to what the original participant wrote.<\/p>\n<p>Brainwriting is a great way to recruit a lot of different perspectives at once. This method helps design teams think of multiple ways to solve a problem and then expand upon them.<\/p>\n<h3 id=\"adaption-for-remote-collaboration-3\">Adaption for remote collaboration<\/h3>\n<p>For this kind of exercise, you can ask participants to use materials they already have, wherever they are, and to share them via whatever video conferencing tool your team likes to use. With this, you\u2019ll encounter obstacles when participants need to add on to a teammates\u2019 sketch.<\/p>\n<p>Go fully digital by using <a href=\"https:\/\/mural.co\/\" rel=\"noopener\">Mural<\/a> or <a href=\"https:\/\/miro.com\/\" rel=\"noopener\">Miro<\/a> for more real time collaboration. You could also use a combination of your favorite video conferencing tool and whatever remote design collaboration tool your team uses (we recommend <a href=\"https:\/\/www.invisionapp.com\/\" target=\"_blank\" rel=\"noopener\">InVision<\/a> or <a href=\"https:\/\/www.figma.com\/\" target=\"_blank\" rel=\"noopener\">Figma<\/a>\u2014depending on your team\u2019s budget and preferences).<\/p>\n<p><img decoding=\"async\" src=\"\/en\/wp-content\/uploads\/old-blog-uploads\/groupsketching.jpg\" alt=\"\" title=\"\"><\/p>\n<h2 id=\"mind-mapping\">5. Mind mapping<\/h2>\n<p>UX designers are often trying to solve and minimize any hangups or friction their users encounter when interacting with a particular product. Mind mapping helps designers organize their ideas on how to solve these problems and gives a good visual representation of what steps they\u2019ll need to take our resources they\u2019ll need to acquire.<\/p>\n<p>To create a mind map, follow these steps:<\/p>\n<ol>\n<li>Start by writing down your task or problem to be solved in the center of your design space. Pencil and paper or a whiteboard should work well for this exercise.<\/li>\n<li>Next, start writing out ideas around your problem that touch on what you need for the issue to be solved. For instance, if your problem is \u201clow conversion rates,\u201d you might write \u201cmore engaging visual design,\u201d \u201ca call to action,\u201d or \u201ceasier app navigation\u201d around it to create a primary layer of solutions.<\/li>\n<li>Then try to come up with ways to accomplish these smaller, individual problems by writing out possible solutions in a secondary layer. For example, for \u201cmore engaging visuals\u201d you might write \u201crevise fonts,\u201d \u201cchange color scheme,\u201d or \u201cadd animations.\u201d<\/li>\n<\/ol>\n<p>Continue adding to your mind map until you feel you\u2019ve exhausted all your options and have a thorough breakdown of the problem at hand. You can then use your mind map to help determine which solutions would be the most impactful, feasible, and cost-effective for your project.<\/p>\n<h3 id=\"adaption-for-remote-collaboration-4\">Adaption for remote collaboration<\/h3>\n<p>Mind mapping is an exercise you can easily conduct remotely with tools like <a href=\"https:\/\/www.mindmeister.com\/\" target=\"_blank\" rel=\"noopener\">MindMeister<\/a>, <a href=\"https:\/\/www.figma.com\/\" target=\"_blank\" rel=\"noopener\">Figma<\/a>, or <a href=\"https:\/\/balsamiq.com\/\" target=\"_blank\" rel=\"noopener\">Balsamiq<\/a>. You may want to use these tools in combination with a chat or video conferencing tool. You can simplify a bit with a tool like (again!)\u00a0<a href=\"https:\/\/miro.com\/\" target=\"_blank\" rel=\"noopener\">Miro<\/a>\u2014even if it\u2019s not intended purely for mind mapping.<\/p>\n<h2 id=\"final-thoughts\">6. Final thoughts<\/h2>\n<p>Whether you\u2019re starting your own creative project or working among a team of designers, there\u2019s a pretty good chance you\u2019ll need to put on your brainstorming cap at least a few times until the product is complete.<\/p>\n<p>Use the above techniques to help make your brainstorming sessions as productive and helpful as possible. Try not to be too strict on yourself and look upon your ideas and the ideas of others with a non-judgemental attitude.<\/p>\n<p>Encourage wacky or non-traditional ideas, focusing more on quantity at this point rather than quality. Gather your resources (pen, paper, sticky notes, whiteboard etc.), give yourself a time limit, and let the ideas flow!<\/p>\n<p>If you and your team hit a creative wall, here are a couple of resources to help:<\/p>\n<ul>\n<li><a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/how-to-get-over-creative-block-and-free-your-inner-designer\/\">How to overcome creative block as a UX designer<\/a><\/li>\n<li><a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/design-thinking-examples\/\">5 Game-changing examples of design thinking in practice<\/a> (get inspired!)<\/li>\n<\/ul>\n<p>If you\u2019d like to learn more about design thinking, check out these articles:<\/p>\n<ul>\n<li><a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/design-thinking-vs-user-centered\/\">User-centered design vs. design thinking: What\u2019s the difference?<\/a><\/li>\n<li><a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/design-thinking-process\/\" target=\"_blank\" rel=\"noopener\">The key principles and steps of the design thinking process<\/a><\/li>\n<li><a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/design-thinking-workshop\/\" target=\"_blank\" rel=\"noopener\">How to run an awesome design thinking workshop<\/a> (or see our <a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/how-to-run-a-remote-design-thinking-workshop\/\">remote design thinking workshop guide<\/a>)<\/li>\n<li><a href=\"https:\/\/careerfoundry.inbearbeitung.de\/en\/blog\/ux-design\/design-thinking-certification-programs\/\" target=\"_blank\" rel=\"noopener\">How to get a design thinking certification: The best programs and courses<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Ideation is a key aspect of the design thinking process. But how do you get past any blocks or keep from overwhelming your team with too many ideas? Here are 5 of our favorite design thinking exercises to shake up your ideation process.<\/p>\n","protected":false},"author":57,"featured_media":282,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"yes","_lmt_disable":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-5071","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ux-design"],"acf":{"homepage_category_featured":false},"modified_by":"John Sch\u00e4rges","_links":{"self":[{"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/posts\/5071","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/comments?post=5071"}],"version-history":[{"count":2,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/posts\/5071\/revisions"}],"predecessor-version":[{"id":28347,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/posts\/5071\/revisions\/28347"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/media\/282"}],"wp:attachment":[{"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/media?parent=5071"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/categories?post=5071"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/careerfoundry.inbearbeitung.de\/en\/wp-json\/wp\/v2\/tags?post=5071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}